A mathematics-themed advertisement for the Kappa Kappa Gamma Magazine agency promotes submission to the Key. The "Theory of Fraternity" is written as H=P(KKG)sq. if H is the help given to sisters in need, P are the profits realized from magazine sales, and KKG is the number of Kappas who order magazines. Kappas are encouraged to buy magazines, because the more members who subscribe the more profits can be made and sent directly to Kappa sisters in need throughout the Rose McGill Fund.
1970
